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The Path to Becoming a CEO

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26 March 2019  How do you become a chief executive officer? Is there a certain blueprint to follow in order to attain this prestigious title? What professional and personal traits are necessary for the position? Technically, anyone can fill the chief executive slot, but typically those who have distinguished themselves in some manner and have strong leadership characteristics get the job. Image Source: freepik.com Education There are no laws stipulating that chief executives must have attended college or that they must have a master's degree. However, very few people make it to the top of the corporate ladder these days without some sort of formal education. Why is having a formal education so important? There is no simple answer to that question; however, completing university courses does provide exposure to a number of disciplines. It is a time to think, interact and share ide...

Start small to go big: here are 35 profitable businesses you can start in India within Rs 10,000

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The hunt for funding has been the bane of an entrepreneur’s existence from times of yore. Many abandon their dream to build, create, and innovate in the face of this difficult struggle without realising that a good business idea will eventually pool in the bounty-full once it has secured a place in the market. Your idea will bring you your company, your company will bring you the people, and the people will bring you the market. And as we all know, a good idea has no monetary value, just a whole lot of bursting potential. Today, the world’s most successful entrepreneurs like Bill Gates, Mark Zuckerberg, and Elon Musk may hold the possibility of building pyramids out of notes, but none of them started at the top of the ladder. Facebook was created out of a Harvard dorm room at minimal cost and Microsoft was formed two years after Gates decided to drop out of college. Image Source: freepik.com The reason to stress on these remarkable entrepreneurial stories is because they ...

Looking For A Campus Placement? Hone These Six Qualities To Land In A Job

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05 March 2019 There is no doubt that placement concerns hover over the minds of final year students because it is the first step towards a lucrative professional career. With the cut-throat competition for jobs outside the university/ institution, many students have started considering the campus placements as the best way to get a job.  Many final year students believe that academic grades work above all in the campus interview process. However, the grades alone cannot impress the recruiters. Nowadays, employers consider numerous things along with your grades and project work. One has to stand out in certain qualities to crack the campus placement. Here are some of the qualities one has to hone not only to get a job but also for growth in professional career. Image Source: freepik.com 1. Leadership Quality In this competitive world, every employer looks for a person who has the ability to lead a group of professionals to achieve the organisational goals. Emplo...

How to Start a Small Business Online

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19 February 2019 There is a proven sequence of steps you can follow to guarantee your success when you're starting a small business online. I've seen thousands of people start and grow successful businesses by doing the following: 1. Find a need and fill it. 2. Write copy that sells. 3. Design and build an easy-to-use website. 4. Use search engines to drive traffic to your site. 5. Establish an expert reputation for yourself. 6. Follow up with your customers and subscribers with email. 7. Increase your income through back-end sales and upselling. Image Source: freepik.com Anyone, from newbie to seasoned online entrepreneur, can benefit from this process in learning how to start a business online. Step 1: Find a need and fill it. Most people who are just starting out make the mistake of looking for a product first, and a market second. To boost your chances of success, start with a market. The trick is to find a group of people who are searching...

3 Ways To Scale Your Business Fast

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         14 February 2019 Everyone want their business to be scalable, as the most profitable businesses with the highest growth potential are the scalable ones. You can scale your business if it’s built on a repeatable model that allows it to grow without a lot of overhead. If the business grows exponentially, the overhead and associate costs wouldn’t also increase exponentially. If your business model allows you to multiply your revenue and sell to more and more customers with minimal cost increases, it’s scalable. Other qualities of a scalable business are the potential to easily accommodate growth, the ability to acquire limitless customers, and a model that encourages repeat customers.  Online businesses are often the most scalable, as they require less associated costs to acquire customers, as well as less staffing and office expenses. For example, if you sell software online, the main cost was designing the software. Once t...